Naima Morelli

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Obviously openings are not for art appreciation. Openings are for networking, for the glamour of being there, for “bella figura” and so on.
Sometimes though, if you talk with a friend about the opening of the night before, she may happen to mention the art.
Sometimes she would even have an opinion about it. Maybe she went there, she wouldn’t meet anyone she knows already, everyone was grumpy and unfriendly, no buffet even! (so rude).
What was left was to pay attention to the art.

Well, that’s not certainly the case of the recent opening at Volume! Foundation in Rome.
Forget about people being there reporting you about the art. In the opening aftermath the only comment you could collect was: “There were so many people.”
I mean, it was Kounellis opening we are talking about, not a light weight.
You certainly know who Kounellis is, but maybe I can repeat it for the guys who failed in the contemporary art test.
You may argue Kounellis’ worship is mainly in Italy, but then I remind you that his work is exhibited all over the world from Minnesota to Paris.
So, to keep it short, Kounellis is a talented Greek guy who decided to subscribe the art academy in Rome when it was still reputable. (There are still tons of people lured to the art academy in Rome from far countries, and I really feel bad for them).
1960 is the date of Kounellis’ first exhibition at Galleria La Tartaruga in Rome, and in the following years he contributed to the emergence of Arte Povera.
Kounellis, according to the principles of Arte Povera, started using materials from everyday life, animals, fire, bed, stones, iron in his artwork.
He also did some fun stuff artists use to do in Rome in the sixties, like unleash twelve horses in the gallery L’Attico. Just like that, for the sake of art.

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howto2

I just came back from my 32nd interview for my reportage in Australia, so I finally feel like I can tell my opinion about how to interview an artist.

The first thing you have to do is obviously contact the artist and you usually do that through her/his mail on her/his personal website.
The first mail has to be a quite formal style, without exaggerating though.
You have to be short and clear, explaining the artist why you want to interview her/ him and what aspects of her/his work are you interested in.
If your interview is part of a bigger project, like a reportage, spend a few words to inform the artist about it.
Don’t forget to explain her/him if this is your own project or if you are working for a magazine.
In this last case it would be nice to put a link to the website of your magazine, so the artist can have a look.
Put also your own website or blog in the signature, along with your personal page on a web magazine that hosts your work, if you have one.
That would give you credibility and would also give the artist the possibility to take a peek at your style and at the kind of articles you usually write.
The next mails would probably me more informal. At this point you can get rid of all the links in your signature, the “best” and “regards” and sign with just your given name.

In your second mail you can suggest the artist a place where you can have the interview.
The most common places are the artist’s studio, a nice and quite café, the space where the artist has currently a show or the gallery that represents him.
Give options to the artist. To meet her/him in his studio would be ideal – you can guess much more from the artist’s natural habitat than from outcomes of a simple conversation.
Of course, you can suggest to meet in the studio, but not all the artists have one and not everyone is happy to let a suspicious journalist or art critic in. If the artist tells you that his studio is empty or messy at moment, just don’t bother. Above all don’t insist.

If you are doing the interview in your own city, you probably would know the most quiet and suitable cafe for an interview. If you are abroad don’t be shy, just ask the artist if he knows a nice cafe to meet.
The choice would probably tell you something about the artist lifestyle and tastes.
In any case discover new places in a new city is always exciting.

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bee

The international magazine Women in the City just published my interview with the Taiwanese artist and busker Lin Bee Dwo.  The interview is part of my research about the Melbourne art scene.

Here you are the link to the interview

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