Three years ago Isabella Tirelli, artist and professor at the Art Academy in Rome started a video project called “Dialogo con l’artista”.
The project was based on collective interviews to artists in their studio and was realized under the direction of videomaker Leonardo Settimelli.
Tirelli gathered students and ex students from the Art Academy – I fell into the latter category – and we visited the studios of the most amazing artists in Rome.
The most notable visit for me was certainly the one to Luigi Ontani’s studio in Piazza Popolo.
I wrote about Luigi Ontani work before (for this blog, Artribune and I-Magazine Bali) and I obviously love his art. Who doesn’t afterall?
Once I was in Naples and, going down the Museo Madre’s stairs, I saw Ontani around the corner. I was wearing his typical blue silk suit and there were two guys literally throwing at his feet whispering:”Maestro… maestro…”. Even if Ontani’s physical presence is enough inspire devotion among many, the artist himself is much more down-to-earth than his public persona.
I just came back from my 32nd interview for my reportage in Australia, so I finally feel like I can tell my opinion about how to interview an artist.
The first thing you have to do is obviously contact the artist and you usually do that through her/his mail on her/his personal website.
The first mail has to be a quite formal style, without exaggerating though.
You have to be short and clear, explaining the artist why you want to interview her/ him and what aspects of her/his work are you interested in.
If your interview is part of a bigger project, like a reportage, spend a few words to inform the artist about it.
Don’t forget to explain her/him if this is your own project or if you are working for a magazine.
In this last case it would be nice to put a link to the website of your magazine, so the artist can have a look.
Put also your own website or blog in the signature, along with your personal page on a web magazine that hosts your work, if you have one.
That would give you credibility and would also give the artist the possibility to take a peek at your style and at the kind of articles you usually write.
The next mails would probably me more informal. At this point you can get rid of all the links in your signature, the “best” and “regards” and sign with just your given name.
In your second mail you can suggest the artist a place where you can have the interview.
The most common places are the artist’s studio, a nice and quite café, the space where the artist has currently a show or the gallery that represents him.
Give options to the artist. To meet her/him in his studio would be ideal – you can guess much more from the artist’s natural habitat than from outcomes of a simple conversation.
Of course, you can suggest to meet in the studio, but not all the artists have one and not everyone is happy to let a suspicious journalist or art critic in. If the artist tells you that his studio is empty or messy at moment, just don’t bother. Above all don’t insist.
If you are doing the interview in your own city, you probably would know the most quiet and suitable cafe for an interview. If you are abroad don’t be shy, just ask the artist if he knows a nice cafe to meet.
The choice would probably tell you something about the artist lifestyle and tastes.
In any case discover new places in a new city is always exciting.
Melbourne. I consider the afternoons devoted to see art exhibitions like a sort of cultural safari.
You need a friend to enjoy it and a location where it is likely to meet dangerous, exotic or fascinating artworks.
In Melbourne some good locations for exhibition safaris are Fitzroy, the CBD and South Yarra.
So a couple of days ago I was in South Yarra with a friend and we had the chance to see the wonderful exhibition of Louise Saxton called “Sanctuary too” at Gould galleries.
No other show could be more suitable for an art safari: the subjects were in fact animals, insects and birds after vintage illustrations from natural history books and colonial painters.
The particularity was that all these artworks were realized in needlework, which means lace and nylon tulle arranged to form the images of animals.
All the pieces of this sort of collage were ties together by needles. Only coming closer to the artworks you can notice the needles, as well as the real nature of the different tulle.
That way the animals look stabbed, and at the same time the illusion of shape formed by the colourful patches is revealed.
My friend was fascinated by this coexistence of beauty and cruelness as well.
Extreme case: let’s say you are an art journalist doing a reportage in a remote third world country.
You do all the research, you use all the common sense and you even follow some “how to” on the internet.
Even then, you could find yourself in a difficult situation like: I fixed one month in advance an interview with artist Pinco tomorrow. But I just meet artist Pallino and I can interview him only tomorrow, because he leaves the day after tomorrow. A rapid check to your mailbox and… crap! The artist Pollaiolo wants to anticipate his interview…apparently he is free only tomorrow!
So, let’s make the point. We have three interviews to prepare in one single day.
And you wake up late today too!
Don’t cancel an interview. Don’t even think about it.
To cancel an interview is bad. It’s always bad.
I did that just two times and each time a dire calamity had struck me.
The first time my boyfriend threw me out of our house, the second time a crater suddenly opened in the ground devouring my beloved kitten.
So don’t do that. Seriously.
What you can do is forget about the tan today, ignore the heat and the shining sun and sit in front of your computer.
Now all your efforts will be concentrated on doing an accurate research and at the same time get all the work done as fast as possible.
I usually use the following method.
I just come back from Perth, Western Australia. I was there for a reportage about the local contemporary art scene.
Before leaving I wrote this list to clarify my own ideas and to see what I learnt from my mistakes.
Maybe someone else could find it useful too.
“To be an art reporter is fun, but if you don’t plan everything in the details it can be very stressing.
If you are lucky someone, maybe the magazine you collaborate with, has sent you in foreign city or country to do an amazing five pages reportage about the local art scene. If you are extra lucky maybe your magazine would be also open to pay you for that.
But you know, even Oriana Fallaci and Martha Gellhorn would have an hard time to find good assignment nowadays.
Times are tougher and tougher, especially in the field of contemporary art.
If you’re an enterprising free lance journalist or art critic you can probably decide to make a project of your own and try to sell it later to magazines and newspaper. Maybe you can even make a book out of it.
Anyways remember to plan every step in advance.
1. Focus your research
The first thing you have to do is to focus your research. Maybe you are interested just in the painting scene of that city, or just in the hipster scene, or the influence of craft on contemporary art.
Or maybe you want to have a general picture, not very specific but quite thorough.
This second kind of macro reportage is the one I personally like the most. However my tips are valid also if you are conducting a more specific research.
2. Make a previous research on the city
Have a quick look of what other people already wrote about the art scene. Don’t exaggerate, it’s better to not build preconceptions based on what other people thinks. The best thing to do is read a novel or two set in the city you are going to visit. Have a look at a very general travel guide that gives you neutral information, like Lonely Planet or something like it.
If you find some catalogues of exhibition about artists from the city that you are going to visit, try to have a look at it.
If you know someone in your own city that has a link with the place you are going to visit, talk with them, either informally or with an interview.
If these people have a link to the art world is better, but don’t undervalue the impressions of friends or acquaintances disconnected from the scene.
